March 18, 2025

Apple Is Falling Behind In The AI Race After Delaying Personalized Siri, Despite Features Being Functional, As Competitors Push Ahead With More Advanced AI Assistants – Wccftech

Apple has delayed its forthcoming personal Siri experience until next year, and while it is hurting the end user and the morale of the company’s employees, some of its extensions are working. We do not want the new Siri features to turn into another “AirPower” fiasco that failed due to the company facing technical challenges. It is now being reported that some of the Personalized Siri features are ‘working’ internally to some extent.Apple’s senior director of Siri, Robby Walker, who has been working to upgrade the company’s digital assistant, has showcased some of the Personalized Siri features internally, and they are slated to be in a working state. The features were demonstrated during an all-hands Siri team meeting, according to Mark Gurman from Bloomberg.Apple was quick to adopt generative AI features, but it has left a mark on the company’s image, as it failed to offer a range of features that it originally promised last year. The Personalized Siri features were slated to arrive for users with the iOS 18.4 update, but the dates slipped to May, as speculators suggested that the features were delayed until iOS 18.5. Soon after, the company stated that the enhanced Siri experience would be available in the “coming year.” It appears that the features are in a working state but still require a lot of development. John Gruber from Daring Fireball states:He showed examples during the meeting of the technology working: It was able to locate his driver’s license number on command and find specific photos of a child. He also demonstrated how the technology could precisely manipulate apps via voice control. It embedded content in an email, added recipients, and made other changes.Even though the feature works, the company has not showcased any of the operations to the public, which only puts a halo effect on the condition of the features. Gruber also claims that the Personalized Siri features are working “up to two-thirds to 80 percent of the time.” While the odds are good, it is still not ready or a finished product that delivers the correct results all the time. Apple now has to make sure that the features work perfectly before it can roll them out to the public.Apple has not given users a definite time frame for when the Personalized Siri experience will be available next year, but it has added a fine print to its iPhone 16 product pages, stating that the features are “in development.”Siri’s personal context understanding, onscreen awareness, and in-app actions are in development and will be available with a future software update.Google and OpenAI are leading the industry with their latest models, and both companies are also integrating their generative AI technologies to power unique features. Google has just announced its Gemini 2.0, and its performance remains to be compared against other leaders in the industry. In comparison, Apple is stuck only at the beginning of its AI endeavors, which shows the company’s position in the industry.Gurman expects the features to be released next year at the earliest, but from a broader perspective, Apple is hurting its image and losing the AI race in the industry. We could also see some iOS 19 features delayed as well, which only goes to show that the company is struggling as far as software development is concerned.Some posts on wccftech.com may contain affiliate links. We are a participant in the Amazon Services LLC
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Source: https://wccftech.com/personalized-siri-features-are-functional-but-works-two-thirds-of-the-time/

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